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Marissa Elman | Fashion & Photography

Marissa Elman is a lifelong lover of fashion and photography.

’90s Fashion Trends That are Making a Comeback

May 31, 2017 by Marissa Elman

Marissa Elman - 90s fashion

Fashion trends from the 1990’s are anything but boring. From bright colors to muted plaid, the ‘90s showed us a variety of trends that have largely remained dormant until just recently. The following trends are now back on the fashion scene for those of us who are willing to relive that decade.

 

Doc Martens

These chunky boots have definitely made a comeback. This staple shoe was found in most teenager’s closets in the 1990s. Today, this versatile footwear can be dressed up with a cute frock or dressed down with jeans.

 

Plaid

During the 1990s, grunge was in the music scene and oversized plaid was all the rage. It started making an appearance on skirts, blazers, hats, etc once Clueless hit theaters. In today’s fashion, plaid has made a serious comeback and can be seen in some of the most high-end retailers.

 

Jelly Sandals

Children of the ‘80s and ‘90s will remember the plastic sandals called “jellies.” These sandals often came in a wide assortment of colors and are a throwback to the carefree days of childhood. Now, jelly sandals are seen on the runway and in fashion magazines, once again, in every color under the sun.

 

High-waisted jeans

A decade ago, ultra low rise jeans were popular, but we’re now starting to see high-rise make its way back into fashion. Once declared “mom jeans” are now seen on runway models during fashion week. To wear this look, find good-fitting jeans that hug your curves and pair them with a fitted shirt or crop top.

 

Neon

In the 1990s, neon was typically paired with more neon, and the wearer sometimes looked like a rainbow color explosion. Nowadays, the neon trend is back in fashion but the bright colors are typically paired with a neutral color. If you want to try this look, make the neon a statement piece and wear neutral colors as well, especially black.

 

Choker Necklaces

The majority of girls of the ‘90s wore choker necklaces almost every day, especially the tattoo style choker. Now, these necklaces that sit tighter on the neck are even hotter than ever this year.

3 Secret Cheats for Powerful Fashion Photography

September 1, 2016 by Marissa Elman

Marissa Elman: Fashion Photography

3 Secret Cheats for Powerful Fashion Photography

If you’ve ever tried your hand at fashion photography, you’ve probably discovered that it’s not quite as easy and intuitive as you might have thought. Anyone can dress up and have their picture taken, but fashion photography is about something more — capturing the drama and movement, the mood and impression, of a wearable art form in a static image. That’s not easy, especially when beautiful clothes are made to interact with the wearer as they move about their daily lives. To produce an image that is true to the spirit of the clothes and therefore makes them interesting and desirable to the viewer, you’re going to need to think creatively and pull out all your best tricks. Here are a few simple tips that have served me well:

1. Eye Contact

The model doesn’t need to be sustaining eye contact with the viewer, but they do need to be making eye contact with something. Think about the emotional reaction you want to elicit. A model looking straight into the camera is arresting because it creates an engagement between them and the viewer. Powerful eye contact almost breaks the “fourth wall” and connects the viewer directly with the image, drawing them in.

You can also have your model look off screen, focused on something in the distance. Make sure, however, that they are actually focusing on something, no matter what it is. Viewers can tell the difference between a meaningful look and unfocused, bored eyes. Looking out of the shot creates a sense of mystery and intrigue, forcing the viewer to wonder what they see.

You can also have two models look at each other. This creates a story inside the image, and the viewer feels they are witnessing an interaction in process and must read the emotions passing between the models. It can even be somewhat voyeuristic, but it’s certainly engaging.

2. Play with the Angle

The classic fashion shot puts the photographer on a lower level, looking up at the model. This elongates the model’s body, slimming and lengthening her. It’s a great go-to shot, and a good one to have in your back pocket. Still, rules are made to be broken. The shot works well, but that means we’re also used to seeing it. Don’t be afraid to switch it up and experiment a little. Shoot from a side angle, or get up above your model on a ladder. Try having them on the edge of the shot, almost out of the frame. It’s always worth it to try, you may just hit on something great!

3. Get Moving

Remember what I said about clothes interacting with your daily movements? The best shots manage to capture that interaction in a static image. Try having your model move. They can walk, run, jump around, or just change positions and let you catch them in the act. There will be a lot of duds, but the shots that work will be much more engaging than those of a posed model. Even if you are doing a posed shot, have the model constantly shift slightly, turning their head or moving their arms and changing their expression. The viewer will get a sense of that movement, and since the model is less able to control their pose at all times, there will be a touch of candidness to the shot.

 
To keep learning how to take beautiful fashion photos, check out this 101 resource.

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