Marissa Elman | Fashion & Photography

Marissa Elman is a lifelong lover of fashion and photography.

Introduction to Contrast in Photography

by

The use of contrast in photography is one of the most critical aspects of art. Knowing how to manipulate contrast will help improve your technique and photography overall. 

Contrast, simply put, means different. In photography, some of the most usual differences are changed by actually altering the changes in color or tone in the composition. Lowering or heightening the contrast in the photo can significantly alter the story your picture is telling. 

Creating an exciting color scheme involves some knowledge of color. You don’t need to have the eye for the color of Vincent Van Gogh; knowledge of or an on hand color wheel will suffice. A color wheel is a tool involved in a vast medium of art. It merely consists of the relationship between different colors. Using color schemes, you can play around with what colors provide. It’s easy to find complementary colors because they are located on the opposite side of the wheel.

An easy example is the juxtaposition of the colors green and red. They both compliment each other and cause their counterpart to pop or “stick out.” You can also classify colors into two categories, warm or cold. Combining a cold color with a warm color will provide contrast in your photo. 

The most popular form of contrast is called tonal contrast. Tonal contrast refers to the balance of brightness in different elements of an image. Those contrasting hues are very noticeable in black and white imagery. If the photo is both very dark and contains very bright tones, it has a high tonal contrast. If the image has a far range of tones from pure white to pure black, it is classified as a medium tonal interest. 

As you work on your photography and image editing sills, pay attention to your usage of contrast in both pre and post. Variation can change your story as much the actual image does. Play around with colors, tone, and brightness and, most importantly, have fun!

Photography Editing Tips for the Digital Age

by

With smartphones, everyone has a high-quality camera in their pockets these days. Some professional photographers even use cellphones to do their work. However, even with a great camera, not all pictures look great. When it comes to professional photography, the editing process can make a world of difference.

 

Editing Apps

Rather than wait to download photos from your phone, you can edit them on the same device! From the built-in editing app (which has some great capabilities) to the multitude of third-party apps available, photo editing apps can enhance the quality of your pictures. There are limitations to the app programmed on your device, so using multiple apps can benefit you. Whether you want to touch up blemishes, adjust the contrast, or add a filter, apps are a great advanced way to edit your pictures.

 

Layers

Tools like Photoshop and Lightroom are great for editing pictures, but knowing how to use them is part of the challenge. For the best results, it’s important that you recognize the function and benefits of layers. Layers can help you make temporary changes to color, tint, contrast, and more; if you decide you don’t like the effect, it’s easy to simply delete the layer and start over. Using layer masks also enables you to make edits like color swaps to only selected areas of the image. When making multiple small edits and trying new effects, knowing how to use layers can be a lifesaver.

 

Dodge & Burn

When editing your pictures on a device, this is a great technique for adjusting the lighting to your own specifications. Based on darkroom methods, dodging and burning aids in making the subject of your picture stand out. Using this method can help even out skin tones, create a sense of depth, and balance out contrast.

 

Consistency

By using the same program(s) to edit all your pictures, you can create a standard for yourself and your customers. However, if you want to really establish yourself, consistency is key. What this means depends on the photographer. Maybe you want all your images to have a similar palette or the same temperate. It’s also important that you ensure consistency across your subjects. If you are photographing the same individual or setting multiple times, you should strive to edit them in a similar fashion; if the shade of your subject’s skin or the hue of your focal scenery varies too greatly without artistic purpose across pictures, this could reflect poorly on your editing skills.

 

Editing your pictures is much easier with the aid of digital tools, and you should learn how to best utilize them to get the best pictures for your portfolio and clientele.

Easing Your Clients’ Nerves During a Photo Shoot

by

Making Your Clients At Ease - Marissa Elman

 

When clients go to a professional photo shoot, especially for the first time, there is usually a sense of anxiety associated with that for most people. Being the center of focus and putting yourself on display can be difficult for some clients, so as a photographer, it’s important to be ready for their clients to be uncomfortable and to take active steps to ensure their ease. Not only will this help them to appear more natural in the photos, it will also make the entire experience more positive and enjoyable. To make your client’s a feel at ease, follow these tips that professional photographers have been using for years.

 

Be open from the start

 

Before the photo shoot even starts, it’s a good idea to take some time to talk to your client about himself or herself. People are normally receptive to questions about their likes and dislikes, and this should help them feel more at ease. This will also give you a better understanding of what their personality is and what they might like to see as an end result from the photo shoot.

 

Another way to be open with them is to let them know that you’ll be giving them tips and instructions throughout the process. This will make them feel more at ease during the photo shoot when you’re giving them instructions so they don’t feel criticized.

 

Give Direction

 

If the client is new to getting their photo taken professionally, chances are they won’t know exactly what to do. Give your clients easy to follow directions that won’t confuse or frustrate them. Let them know some general poses before the shoot starts so they know how to position their body during the shoot.

 

Give positive feedback

 

While you’re taking photos if one looks great then tell them about it. This positive feedback will let your client know that they’re doing a good job and will reinforce some of their confidence. Along those same lines, try to downplay any negative emotions that you have with the photos. Instead, actively find ways to improve the photo shoot and continue to give direction.

 

Be Prepared

Being prepared for a client to be nervous before the shoot is very important but so is having a clear vision for the photo shoot. Have a plan in mind and a direction for the shoot, make sure you’re on time and have everything setup prior to your client arriving. Not only will you look more like a professional, but there will be a lack of general confusion on what the plan is for the shoot.